In Conversation with Mirjam Wiekenkamp
Join publicist Mirjam Wiekenkamp for an insightful discussion on PR campaigns in the European film industry and the intricate relationships between publicists and filmmakers. Drawing from her extensive experience as the founder of Noise Film and TV, a company specialising in launching both documentaries and fiction films at European festivals, Wiekenkamp will delve into the intricacies of PR campaigns. She will explore the factors that influence a film's positioning within the festival circuit and in relation to other titles. Explore the nuances between PR campaigns for fiction films and documentary films. Gain valuable insights into their operation across both traditional and digital media platforms, and discover how they contribute to generating buzz and expanding outreach. Discover how to build a network of journalists to effectively cover the film and explore the significance of outreach activities and strategies for their development.
SPEAKER
MIRJAM WIEKENKAMP
International publicist, Noise Film & TV / NL
MODERATED BY
Nebojša Jovanović
Programme Manager, Talents Sarajevo / BA
TIME
Monday, August 14th, 2023
17:00 – 18:30 (CET)
LOCATION
Chamber Theater 55
Mirjam Wiekenkamp
Mirjam Wiekenkamp has been a publicist for documentaries and fiction films since 2008. She is one of the founders of NOISE and represents films at festivals such as Berlinale, Cannes, CPH:DOX, IDFA, IFFR, Karlovy Vary, and Venice. Some of the films she has recently been working with include SAMSARA (2023), the winner of Special Jury Award Berlinale, MUNCH (2023); COPENHAGEN DOES NOT EXIST (2023); APOLONIA, APOLONIA (2022), the winner of IDFA Award for Best Film, and A ROOM OF MY OWN (2022), the winner of Best Actress Award at Karlovy Vary. She also handles international press for several festivals and events, such as Locarno Pro and the Sarajevo Film Festival.
Nebojša Jovanović
Nebojša Jovanović is the project manager of Talents Sarajevo, the talent development programme of the Sarajevo Film Festival. He is an assistant professor at the University of Sarajevo – Academy of Performing Arts. He edited the monograph Hajrudin Krvavac (2019), the volume on one of the most popular Yugoslav directors of the socialist era. His essays on film theory and history have been published in edited volumes and film magazines and journals.